Hoya 77mm Fusion Antistatic Next UV Filter
The Hoya 77mm Fusion Antistatic Next UV Filter is ideal for professional and enthusiast photographers who frequently shoot outdoors, especially in challenging environments like dusty deserts, coastal areas, or rainy conditions. Landscape photographers benefit from its UV-cutting ability, which reduces haze and enhances clarity in bright sunlight, ensuring vibrant, sharp images. Those with high-end 77mm lenses (e.g., 24-70mm or 70-200mm) will appreciate its robust protection against scratches, dust, and impacts, preserving costly gear. Videographers working in industrial or rugged settings will value the antistatic coating, which minimizes dust buildup and cleaning frequency, saving time on shoots. Additionally, photographers seeking low-maintenance gear will find the water- and stain-resistant surface a game-changer for quick, easy maintenance. While budget-conscious shooters with entry-level lenses might opt for cheaper filters, those prioritizing image quality and lens longevity will find this filter’s performance and durability worth the investment.
FAT77UV
HOYA engineers have developed a new ANTISTATIC coating that acts like a force field around the filter to repel dust. Perfect for environments where dust is common, these filters require less frequent cleaning and maintenance than traditional filters.
- Antistatic coating repels dust
- Ultra Clear High Transmission
- Stain resistant - Protects against exposure to ink, markers etc.
- Water repellent – Water beads up and wipes away easily
- Fingerprints and smudges wipe away cleanly
- Filters unwanted UV light before it reaches the sensor
- HOYA's Professional-grade optical glass
- HOYA exclusive one-piece, low-profile filter frame with front filter threads
Additionally, the hardened, antistatic top-layer is water repellent and stain resistant, and cleans easily when smudges or fingerprints are introduced to the surface. The UV filter cuts unwanted ultra-violet rays, reducing haze and increasing clarity.
The new FUSION ANTISTATIC NEXT professional filters are made in Japan using hand selected silicates that are carefully smelted and blended to yield high performance optical glass.
HOYA then uses extreme care and precision to apply the Improved 18-Layer Super Multi-Coating (both sides) formula which greatly reduces or eliminates reflections on the surface of the glass and yields a ultra clear high transmission rate. This means the filter has virtually no effect on the color balance, contrast, or clarity of the final image.
The filters features a lightweight, one-piece, low-profile aluminum frame to house the glass. This one-piece design allows the filter to maintain perfect parallel alignment to the sensor plane for maximum sharpness, while the low-profile form eliminates vignetting when used on ultra-wide-angle lenses.
This Hoya 77mm Fusion Antistatic Next UV Filter comes with a full Australian warranty from Hoya Australia.
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